{"product_id":"begin-with-we-10-principles-for-building-and-sustaining-a-culture-of-excellence","title":"Begin With WE: 10 Principles for Building and Sustaining a Culture of Excellence","description":"\u003cp\u003e\u003cstrong\u003eUSA Today Bestseller\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWall Street Journal Bestseller\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAmazon #1 Bestseller\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e-LOVED BY READERS IN MORE THAN 15 COUNTRIES-\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHave you lost the desire for impact and chase for fulfillment WE all brought to the workplace at one point? Are you ready to be the leader you never had? \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eBegin With WE\u003c\/em\u003e, Kyle McDowell draws on three decades inside Fortune 10 organizations-where he led tens of thousands of employees and multi-billion-dollar operations around the globe.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFrom the outside in, it appeared McDowell had it all figured out. But the only thing that matched his career trajectory was the apathy that overwhelmed him. He began to loathe the environments he was responsible for creating. Tired of the dysfunction and toxicity, McDowell was in search of a better way to lead. He realized: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCulture doesn't break because people don't know or disagree with the values.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e It breaks because leaders fail to define-and consistently model-the behaviors needed to deliver them.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWalk into almost any organization and you'll see values like \u003cstrong\u003e\u003cem\u003eintegrity\u003c\/em\u003e, \u003cem\u003eteamwork\u003c\/em\u003e, \u003cem\u003eaccountability\u003c\/em\u003e\u003c\/strong\u003e displayed proudly on the wall. But watch closely: \u003c\/p\u003e\u003cp\u003estandards shift, accountability is inconsistent, and leaders tolerate behaviors that directly contradict what they claim to value.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eOver time, people stop believing the words. They start watching the behavior. And culture becomes whatever leadership allows.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAt the heart of the book are \u003cstrong\u003eThe 10 WEs\u003c\/strong\u003e-a set of clear, observable behaviors that turn abstract values into daily actions: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eWE do the right thing. Always.\u003c\/li\u003e\n\u003cli\u003eWE lead by example.\u003c\/li\u003e\n\u003cli\u003eWE say what WE're going to do. Then WE do it.\u003c\/li\u003e\n\u003cli\u003eWE take action.\u003c\/li\u003e\n\u003cli\u003eWE own our mistakes.\u003c\/li\u003e\n\u003cli\u003eWE pick each other up.\u003c\/li\u003e\n\u003cli\u003eWE measure ourselves by outcomes, not activity.\u003c\/li\u003e\n\u003cli\u003eWE challenge each other. Diplomatically.\u003c\/li\u003e\n\u003cli\u003eWE embrace challenge.\u003c\/li\u003e\n\u003cli\u003eWE obsess over details.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThese aren't slogans. These are observable standards that set the bar for all, from the CEO to the newest intern.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThrough practical examples and hard-learned lessons from the trenches, McDowell shows how to create alignment, build trust, and establish a Culture of Excellence where expectations are clear-and performance follows.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIt's time to \u003cem\u003eBegin With WE\u003c\/em\u003e.\u003c\/p\u003e","brand":"Lioncrest Publishing","offers":[{"title":"Default Title","offer_id":51944166293735,"sku":"9781544529912","price":28.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0449\/4075\/5096\/files\/imageloader_8a4cce7c-b901-408a-aae4-31191f2c9539.jpg?v=1775354825","url":"https:\/\/arvidabookco.com\/products\/begin-with-we-10-principles-for-building-and-sustaining-a-culture-of-excellence","provider":"Arvida Book Co.","version":"1.0","type":"link"}