{"product_id":"hbrs-10-must-reads-on-design-thinking-with-featured-article-design-thinking-by-tim-brown","title":"Hbr's 10 Must Reads on Design Thinking (with Featured Article Design Thinking by Tim Brown)","description":"\u003cp\u003e\u003cb\u003eUse design thinking for competitive advantage.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eIf you read nothing else on design thinking, read these 10 articles. We've combed through hundreds of \u003cb\u003eHarvard Business Review\u003c\/b\u003e articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization.\u003c\/p\u003e\u003cp\u003eThis book will inspire you to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eIdentify customers' \"jobs to be done\" and build products people love\u003c\/li\u003e\n\u003cli\u003eFail small, learn quickly, and win big\u003c\/li\u003e\n\u003cli\u003eProvide the support design-thinking teams need to flourish\u003c\/li\u003e\n\u003cli\u003eFoster a culture of experimentation\u003c\/li\u003e\n\u003cli\u003eSharpen your own skills as a design thinker\u003c\/li\u003e\n\u003cli\u003eCounteract the biases that perpetuate the status quo and thwart innovation\u003c\/li\u003e\n\u003cli\u003eAdopt best practices from design-driven powerhouses\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis collection of articles includes \"Design Thinking,\" by Tim Brown; \"Why Design Thinking Works,\" by Jeanne M. Liedtka; \"The Right Way to Lead Design Thinking,\" by Christian Bason and Robert D. Austin; \"Design for Action,\" by Tim Brown and Roger L. Martin; \"The Innovation Catalysts,\" by Roger L. Martin; \"Know Your Customers' 'Jobs to Be Done, '\" by Clayton M. Christensen, Taddy Hall, Karen Dillon, and David S. Duncan; \"Engineering Reverse Innovations,\" by Amos Winter and Vijay Govindarajan; \"Strategies for Learning from Failure,\" by Amy C. Edmondson; \"How Indra Nooyi Turned Design Thinking into Strategy,\" by Indra Nooyi and Adi Ignatius, and \"Reclaim Your Creative Confidence,\" by Tom Kelley and David Kelley.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eHBR's 10 Must Reads\u003c\/b\u003e paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. \u003ci\u003eHarvard Business Review\u003c\/i\u003e has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.\u003c\/p\u003e","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":51944252276967,"sku":"9781633698802","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0449\/4075\/5096\/files\/imageloader_c999df16-8182-498b-9547-81b379b4bf07.jpg?v=1775356983","url":"https:\/\/arvidabookco.com\/products\/hbrs-10-must-reads-on-design-thinking-with-featured-article-design-thinking-by-tim-brown","provider":"Arvida Book Co.","version":"1.0","type":"link"}