{"product_id":"trademark-legal-care-for-your-brand","title":"Trademark: Legal Care for Your Brand","description":"\u003cp\u003e\u003cb\u003eProtect your business and product names!\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eYour brands--including your business name, product or service names, logo, and slogan--are key to the success of your business. You can protect these valuable business assets by registering them as trademarks with the U.S. Patent and Trademark Office (USPTO). \u003ci\u003eTrademark: Legal Care for Your Brand\u003c\/i\u003e contains the most up-to-date information on selecting and protecting a great trademark. Learn how to: \u003c\/p\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\u003cli\u003echoose trademarks that distinguish you from competitors\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003esecure and protect a domain name for your business\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003euse the USPTO's new Trademark Search system\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003euse the new Trademark Center to register your mark\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eprotect a trademark even if you haven't registered it\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eenforce your trademark rights against infringers\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cp\u003eIncludes step-by-step instructions on using the USPTO's new tools to search for and register marks in the federal trademark database. The 14th edition also includes updates on the latest trademark laws and court cases.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e","brand":"NOLO","offers":[{"title":"Default Title","offer_id":51944189853927,"sku":"9781413332469","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0449\/4075\/5096\/files\/imageloader_99c31293-fe80-481d-bb1d-4134d98fbdfa.jpg?v=1775355456","url":"https:\/\/arvidabookco.com\/products\/trademark-legal-care-for-your-brand","provider":"Arvida Book Co.","version":"1.0","type":"link"}