{"product_id":"why-not-how-to-use-everyday-ingenuity-to-solve-problems-big-and-small","title":"Why Not?: How to Use Everyday Ingenuity to Solve Problems Big and Small","description":"Why Not? is a primer for fresh thinking, for problem-solving with a purpose, for bringing the world a few steps closer to the way it should be. Idealistic? Yes. Unrealistic? According to Why Not? authors Barry Nalebuff and Ian Ayres, no. \u003cp\u003e\u003c\/p\u003eIllustrated with examples from every aspect of life, Why Not? offers techniques which will help you take the things we all see, every day, and think about them in a new way. Great ideas are waiting. Why not be the one to discover them?","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":51944265187559,"sku":"9781422104347","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0449\/4075\/5096\/files\/imageloader_c8897ff4-2e49-442d-b5fb-4535851dcb39.jpg?v=1775357256","url":"https:\/\/arvidabookco.com\/products\/why-not-how-to-use-everyday-ingenuity-to-solve-problems-big-and-small","provider":"Arvida Book Co.","version":"1.0","type":"link"}